In the field of medical devices, especially medical device sales companies are widely spread: because of the classic case of saving hundreds of thousands of yuan per year for a certain medical device company. Indeed, the purchase and sale play a very positive role in the management of medical device sales companies. For example, dealers place orders at any time, do not have to work 24 hours a day, the manual operation efficiency is low, and the product complexity leads to information asymmetry. However, this also brings misunderstanding to many medical device managers: for the management of medical device sales companies, purchase, sale and storage should be OK.
Is it really enough to purchase, sell and store?
Medical device industry itself is very special, often different medical device sales companies have their own unique marketing model. For example: multiple product lines, direct sales and dealers coexist, management authority is complex and crisscross, from dealers to product flow, hospital resource management is very complex. Far from relying on the purchase, sale and stock management alone, even the upgraded version of purchase, sale and stock software can not be fully satisfied.
When the purchase, sale and storage cannot be satisfied, what should be done?
In fact, in view of the particularity of medical device sales companies, acloudear, a medical device digital expert, put forward the overall solution of CRM business structure in the white paper of digital transformation of medical device industry acloudear, including customer relationship management, sales process management, sales team management, etc.
Vertical implementation: multi-channel delivery of PC / wechat / mobile terminal, management of core business layer, authority data support, information integration of main data layer, interconnection of external OA and ERP systems, etc.
We take customer relationship management as an example
Medical device sales companies will have different sales models due to different audiences of their products, mainly covering two categories: direct sales and distributors. In the white paper, a series of solutions are proposed for customer management from hospital to dealer with the help of management software of medical device sales company.
In fact, acloudear has many successful digital transformation cases in the field of domestic medical devices, such as giant shark medical. Therefore, we have a full say in the selection and implementation of management software for medical device sales companies.
As we all know, sales organization management is a system engineering. For medical device sales enterprises, it includes customer management, customer credit management, sales price management, sales order management, etc. From the following sales credit management solutions, we can get a series of solutions to improve cash flow and reduce corporate governance risk.
Finally: the purchase, sale and stock management is only to manage the purchase, sale and inventory of the medical device sales company, while the management of the sales company is an organic and unified whole. It is necessary to make the digital flow smoothly in the supply chain and the value chain, so as to accelerate the vitality and competitiveness of the enterprise. Single and isolated understanding and management of sales companies is totally against the trend of digital and big data era, lagging behind peers.
Want to obtain for medical device sales companies: all-round, flexible and precise management tips,
Download the white paper of digital management transformation of medical device enterprises – acloudear
Insight into how to use the management software of medical device sales company to realize the high-speed operation of enterprises and seize the market opportunities.
This article "Medical device sales company management software, really as long as the purchase, sale and storage is enough?" by AcloudEAR. We focus on business applications such as cloud ERP.
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